If you've been working on your blog for a while, you've probably run into the problem where you start to run out of ideas. The reality? You can come up with tons of topics to create content around that matter to your customers.
All in Marketing
If you've been working on your blog for a while, you've probably run into the problem where you start to run out of ideas. The reality? You can come up with tons of topics to create content around that matter to your customers.
Ever heard the phrase "the money is in the list?"
It's all about email marketing. Most brands will tell you that the most significant marketing channel they have to get more sales is their email list.
There’s a saying in the marketing world: content promotion is 80% of the formula to success (writing is the other 20%).
Everyone will tell you what you should be doing when it comes to content marketing, but what about the mistakes you should be avoiding?
Over the last year or so, there has been a bit of shift in content marketing. More and more brands are seeing that to see real success and results from their content they have to play the long game.
Last week I attended the Public Relations Society of America’s Social Media Summit at Bentley University, where we heard from former PR agency folk, current brand ambassadors, social media managers, digital publishers, and journalists about breaking barriers to social media success. Here are my quick takeaways:
The days of asking people to join your newsletter getting subscribers are long gone.
Today, you have to offer something of real value to your readers to get them interested in joining your list. Also, most people aren't ready to become a customer when they visit your site.
We all know 'content is king.' But with more and more content being created every single day it can be hard to compete. So how do you stand out?
There are still lots of brands who aren’t quite all in on email marketing yet. Hopefully, this post can help change that. I want to share with you 10 simple tips you can use to upgrade your email marketing.